feat: add SEO foundation — meta tags, sitemap, robots.txt, JSON-LD (#813)

- Add `site_url` setting to config (default: https://alexanderwhitestone.com,
  override with SITE_URL env var)
- Inject `site_url` as a Jinja2 global in templating.py so all templates
  can reference it without per-route boilerplate
- Update base.html <title> to "Timmy AI Workshop | Lightning-Powered AI
  Jobs — Pay Per Task with Bitcoin" with per-page override block
- Add SEO meta blocks to base.html:
  - `{% block meta_description %}` with Lightning/sats copy
  - `{% block meta_robots %}` defaulting to "index, follow"
  - `{% block canonical_url %}` link tag pointing to site_url
  - Open Graph tags (og:title, og:description, og:url, og:image)
  - Twitter/X Card summary_large_image tags
  - JSON-LD structured data: SoftwareApplication, Service
    (paymentAccepted: Bitcoin Lightning), Organization, FAQPage
- Add src/dashboard/routes/seo.py with GET /robots.txt and
  GET /sitemap.xml (lists 14 crawlable pages with changefreq + priority)
- Register seo_router before all other routers in app.py

Fixes #813

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>

src/config.py

@@ -571,6 +571,11 @@ class Settings(BaseSettings):
     content_meilisearch_url: str = "http://localhost:7700"
     content_meilisearch_api_key: str = ""
 
+    # ── SEO / Public Site ──────────────────────────────────────────────────
+    # Canonical base URL used in sitemap.xml, canonical link tags, and OG tags.
+    # Override with SITE_URL env var, e.g. "https://alexanderwhitestone.com".
+    site_url: str = "https://alexanderwhitestone.com"
+
     # ── Scripture / Biblical Integration ──────────────────────────────
     # Enable the biblical text module.
     scripture_enabled: bool = True

src/dashboard/app.py

@@ -62,6 +62,7 @@ from dashboard.routes.tools import router as tools_router
 from dashboard.routes.tower import router as tower_router
 from dashboard.routes.voice import router as voice_router
 from dashboard.routes.work_orders import router as work_orders_router
+from dashboard.routes.seo import router as seo_router
 from dashboard.routes.world import matrix_router
 from dashboard.routes.world import router as world_router
 from timmy.workshop_state import PRESENCE_FILE
@@ -663,6 +664,7 @@ if static_dir.exists():
 from dashboard.templating import templates  # noqa: E402
 
 # Include routers
+app.include_router(seo_router)
 app.include_router(health_router)
 app.include_router(agents_router)
 app.include_router(voice_router)

src/dashboard/routes/seo.py

@@ -0,0 +1,73 @@
+"""SEO endpoints: robots.txt, sitemap.xml, and structured-data helpers.
+
+These endpoints make alexanderwhitestone.com crawlable by search engines.
+All pages listed in the sitemap are server-rendered HTML (not SPA-only).
+"""
+
+from __future__ import annotations
+
+from datetime import date
+
+from fastapi import APIRouter
+from fastapi.responses import PlainTextResponse, Response
+
+from config import settings
+
+router = APIRouter(tags=["seo"])
+
+# Public-facing pages included in the sitemap.
+# Format: (path, change_freq, priority)
+_SITEMAP_PAGES: list[tuple[str, str, str]] = [
+    ("/", "daily", "1.0"),
+    ("/briefing", "daily", "0.9"),
+    ("/tasks", "daily", "0.8"),
+    ("/calm", "weekly", "0.7"),
+    ("/thinking", "weekly", "0.7"),
+    ("/swarm/mission-control", "weekly", "0.7"),
+    ("/monitoring", "weekly", "0.6"),
+    ("/nexus", "weekly", "0.6"),
+    ("/spark/ui", "weekly", "0.6"),
+    ("/memory", "weekly", "0.6"),
+    ("/marketplace/ui", "weekly", "0.8"),
+    ("/models", "weekly", "0.5"),
+    ("/tools", "weekly", "0.5"),
+    ("/scorecards", "weekly", "0.6"),
+]
+
+
+@router.get("/robots.txt", response_class=PlainTextResponse)
+async def robots_txt() -> str:
+    """Allow all search engines; point to sitemap."""
+    base = settings.site_url.rstrip("/")
+    return (
+        "User-agent: *\n"
+        "Allow: /\n"
+        "\n"
+        f"Sitemap: {base}/sitemap.xml\n"
+    )
+
+
+@router.get("/sitemap.xml")
+async def sitemap_xml() -> Response:
+    """Generate XML sitemap for all crawlable pages."""
+    base = settings.site_url.rstrip("/")
+    today = date.today().isoformat()
+
+    url_entries: list[str] = []
+    for path, changefreq, priority in _SITEMAP_PAGES:
+        url_entries.append(
+            f"  <url>\n"
+            f"    <loc>{base}{path}</loc>\n"
+            f"    <lastmod>{today}</lastmod>\n"
+            f"    <changefreq>{changefreq}</changefreq>\n"
+            f"    <priority>{priority}</priority>\n"
+            f"  </url>"
+        )
+
+    xml = (
+        '<?xml version="1.0" encoding="UTF-8"?>\n'
+        '<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">\n'
+        + "\n".join(url_entries)
+        + "\n</urlset>\n"
+    )
+    return Response(content=xml, media_type="application/xml")

src/dashboard/templates/base.html

@@ -6,7 +6,103 @@
   <meta name="apple-mobile-web-app-capable" content="yes" />
   <meta name="apple-mobile-web-app-status-bar-style" content="black-translucent" />
   <meta name="theme-color" content="#080412" />
-  <title>{% block title %}Timmy Time — Mission Control{% endblock %}</title>
+  <title>{% block title %}Timmy AI Workshop | Lightning-Powered AI Jobs — Pay Per Task with Bitcoin{% endblock %}</title>
+
+  {# SEO: description #}
+  <meta name="description" content="{% block meta_description %}Run AI jobs in seconds — pay per task in sats over Bitcoin Lightning. No subscription, no waiting, instant results. Timmy AI Workshop powers your workflow.{% endblock %}" />
+  <meta name="robots" content="{% block meta_robots %}index, follow{% endblock %}" />
+
+  {# Canonical URL — override per-page via {% block canonical_url %} #}
+  {% block canonical_url %}
+  <link rel="canonical" href="{{ site_url }}" />
+  {% endblock %}
+
+  {# Open Graph #}
+  <meta property="og:type" content="website" />
+  <meta property="og:site_name" content="Timmy AI Workshop" />
+  <meta property="og:title" content="{% block og_title %}Timmy AI Workshop | Lightning-Powered AI Jobs — Pay Per Task with Bitcoin{% endblock %}" />
+  <meta property="og:description" content="{% block og_description %}Pay-per-task AI jobs over Bitcoin Lightning. No subscriptions — just instant, sovereign AI results priced in sats.{% endblock %}" />
+  <meta property="og:url" content="{% block og_url %}{{ site_url }}{% endblock %}" />
+  <meta property="og:image" content="{% block og_image %}{{ site_url }}/static/og-workshop.png{% endblock %}" />
+  <meta property="og:image:alt" content="Timmy AI Workshop — 3D lightning-powered AI task engine" />
+
+  {# Twitter / X Card #}
+  <meta name="twitter:card" content="summary_large_image" />
+  <meta name="twitter:title" content="{% block twitter_title %}Timmy AI Workshop | Lightning-Powered AI Jobs{% endblock %}" />
+  <meta name="twitter:description" content="Pay-per-task AI over Bitcoin Lightning. No subscription — just sats and instant results." />
+  <meta name="twitter:image" content="{% block twitter_image %}{{ site_url }}/static/og-workshop.png{% endblock %}" />
+
+  {# JSON-LD Structured Data #}
+  <script type="application/ld+json">
+  {
+    "@context": "https://schema.org",
+    "@graph": [
+      {
+        "@type": "SoftwareApplication",
+        "name": "Timmy AI Workshop",
+        "applicationCategory": "BusinessApplication",
+        "operatingSystem": "Web",
+        "url": "{{ site_url }}",
+        "description": "Lightning-powered AI task engine. Pay per task in sats — no subscription required.",
+        "offers": {
+          "@type": "Offer",
+          "price": "0",
+          "priceCurrency": "SAT",
+          "description": "Pay-per-task pricing over Bitcoin Lightning Network"
+        }
+      },
+      {
+        "@type": "Service",
+        "name": "Timmy AI Workshop",
+        "serviceType": "AI Task Automation",
+        "description": "On-demand AI jobs priced in satoshis. Instant results, no subscription.",
+        "provider": {
+          "@type": "Organization",
+          "name": "Alexander Whitestone",
+          "url": "{{ site_url }}"
+        },
+        "paymentAccepted": "Bitcoin Lightning",
+        "url": "{{ site_url }}"
+      },
+      {
+        "@type": "Organization",
+        "name": "Alexander Whitestone",
+        "url": "{{ site_url }}",
+        "description": "Sovereign AI infrastructure powered by Bitcoin Lightning."
+      },
+      {
+        "@type": "FAQPage",
+        "mainEntity": [
+          {
+            "@type": "Question",
+            "name": "How do I pay for AI tasks?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "Tasks are priced in satoshis (sats) and settled instantly over the Bitcoin Lightning Network. No credit card or subscription required."
+            }
+          },
+          {
+            "@type": "Question",
+            "name": "Is there a subscription fee?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "No. Timmy AI Workshop is strictly pay-per-task — you only pay for what you use, in sats."
+            }
+          },
+          {
+            "@type": "Question",
+            "name": "How fast are results?",
+            "acceptedAnswer": {
+              "@type": "Answer",
+              "text": "AI jobs run on local sovereign infrastructure and return results in seconds, with no cloud round-trips."
+            }
+          }
+        ]
+      }
+    ]
+  }
+  </script>
+
   <link rel="preconnect" href="https://fonts.googleapis.com" />
   <link rel="preconnect" href="https://fonts.gstatic.com" crossorigin />
   <link rel="preconnect" href="https://cdn.jsdelivr.net" crossorigin />

src/dashboard/templating.py

@@ -4,4 +4,9 @@ from pathlib import Path
 
 from fastapi.templating import Jinja2Templates
 
+from config import settings
+
 templates = Jinja2Templates(directory=str(Path(__file__).parent / "templates"))
+
+# Inject site_url into every template so SEO tags and canonical URLs work.
+templates.env.globals["site_url"] = settings.site_url